> ## Documentation Index
> Fetch the complete documentation index at: https://dub.co/llms.txt
> Use this file to discover all available pages before exploring further.

# Introduction

[Dub](https://dub.co) is the modern link attribution platform for you to [run partner programs](https://dub.co/help/article/dub-partners.md), [track conversion analytics](https://dub.co/docs/concepts/attribution.md), and [create short links](https://dub.co/docs/concepts/links/introduction.md).

Whether you are:

* a founder looking to [launch an affiliate or referral program](https://dub.co/help/article/dub-partners.md)
* a marketer looking to [track the success of your campaigns](https://dub.co/docs/concepts/attribution.md)
* a developer looking to [integrate link analytics](https://dub.co/docs/concepts/analytics/introduction.md) into your application

We've got you covered.

## Key features

Dub offers a suite of tools to help you grow your business with partnerships and measure attribution across all your marketing channels.

Here are some of the features that Dub offers:

* [Partner programs](https://dub.co/help/article/dub-partners.md) (affiliates, influencers, user referrals)
* [Marketing attribution](https://dub.co/docs/concepts/attribution.md)
* [Real-time analytics](https://dub.co/docs/concepts/analytics/introduction.md)
* [Short links](https://dub.co/docs/concepts/links/introduction.md) (including [bulk link creation](https://dub.co/docs/concepts/links/bulk-operations.md))
* [Event webhooks](https://dub.co/docs/webhooks/introduction.md)
* [Integrations](https://dub.co/integrations) + [building custom integrations](https://dub.co/docs/integrations/quickstart.md)
* [REST API](https://dub.co/docs/api-reference/introduction.md) + [native SDKs](https://dub.co/docs/sdks/overview.md) for multiple languages

## What would you like to do?

> [card] [Set up a partner program](https://dub.co/help/article/setting-up-your-program.md)
>
> Scale partnerships with affiliates, influencers, and user referrals

> [card] [Track conversion events](https://dub.co/docs/concepts/attribution.md)
>
> Measure the success of your marketing campaigns

> [card] [Create short links](https://dub.co/docs/concepts/links/introduction.md)
>
> Generate short links for your marketing / SMS campaigns

> [card] [Integrate with webhooks](https://dub.co/docs/webhooks/introduction.md)
>
> Build custom workflows with Dub's webhooks

## Popular integrations

> [card] [Stripe](https://dub.co/docs/integrations/stripe.md)
>
> Track recurring revenue, refunds, free trials, churn, and more

> [card] [Shopify](https://dub.co/docs/integrations/shopify.md)
>
> Native integration for Shopify – 1-click install, no code required

> [card] [Google Tag Manager](https://dub.co/docs/integrations/google-tag-manager.md)
>
> Track conversion events via GTM

> [card] [Zapier](https://dub.co/integrations/zapier)
>
> Connect Dub with 7,000+ apps

> [card] [HubSpot](https://dub.co/docs/integrations/hubspot.md)
>
> Sync leads and referrals to your CRM

> [card] [Segment](https://dub.co/docs/integrations/segment.md)
>
> Track conversion events via Segment

[View all integrations ↗](https://dub.co/integrations)

## SDKs

> [tab] Server-side SDKs
>
> > [card] [TypeScript SDK](https://dub.co/docs/sdks/typescript.md)
>
> > [card] [Python SDK](https://dub.co/docs/sdks/python.md)
>
> > [card] [Go SDK](https://dub.co/docs/sdks/go.md)
>
> > [card] [PHP SDK](https://dub.co/docs/sdks/php.md)
>
> > [card] [Ruby SDK](https://dub.co/docs/sdks/ruby.md)

> [tab] Client-side SDKs
>
> > [card] [Client-side SDK (Web)](https://dub.co/docs/sdks/client-side/introduction.md)
>
> > [card] [Client-side SDK (iOS)](https://dub.co/docs/sdks/client-side-mobile/installation-guides/swift.md)
>
> > [card] [Client-side SDK (React Native)](https://dub.co/docs/sdks/client-side-mobile/installation-guides/react-native.md)

## Stay up to date

> [card] [Blog](https://dub.co/blog)
>
> Latest features and updates from Dub

> [card] [X / Twitter](https://x.com/dubdotco)
>
> Follow us for release announcements


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